Episode 4

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Published on:

3rd Jul 2025

Click Smart: Tracey Hawkins on AI, Cybersecurity & Building a Safer Business

In today’s hyper-connected world, AI and cybersecurity are two sides of the same coin. In this compelling episode of Empowered by AI, host Michelle Muncy-Silva sits down with Tracey Hawkins—aka "Tracey, the Safety Lady"—to talk about the crucial intersection of AI, human behavior, and digital protection. With over 30 years of experience in safety and security training, Tracey breaks down the real risks, dispels myths, and offers practical guidance for entrepreneurs and educators alike. Whether you're managing a team, protecting your family, or just trying to understand how AI tools are changing the game, this episode is your cybersecurity wake-up call.

Timestamps:

  • 00:00 — Welcome and guest intro
  • 02:15 — Why cybersecurity is a people problem
  • 05:02 — What small business owners and entrepreneurs get wrong about security
  • 08:48 — The “one-click” crisis: real-world examples of costly mistakes
  • 12:30 — How AI changes the stakes: deepfakes, scams, and new attack vectors
  • 15:20 — Leading with safety: why security is your brand’s best differentiator
  • 19:05 — Psychological safety and training that actually sticks
  • 22:15 — What Tracey teaches kids about AI and ethical tech use
  • 25:30 — Building a smarter AI-powered world through community and education
  • 28:45 — What entrepreneurs must do now to stay protected
  • 32:10 — Tracey’s advice for women entering the AI conversation
  • 34:30 — What's next for Tracey and KC AI Club
  • 36:00 — Final thoughts and wrap-up

Tracey reminds us that AI may be advanced, but safety still starts with people. From ethical tech use to everyday precautions, this conversation is full of empowering and actionable advice. Don’t wait until after a breach—tune in now to stay ahead of the curve. For more episodes and to sign up for alerts, visit InnovativeAIStudio.com and subscribe to stay connected.

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About the Podcast

Empowered by AI
Women Entrepreneurs Leading the Way
Welcome to Empowered by AI, where women entrepreneurs harness the power of AI to transform their businesses, break new ground, and lead confidently. Hosted by Michelle Muncy-Silva, founder of Innovation AI Studios, this podcast is your go-to resource for stories, strategies, and tools that help women combine creativity with cutting-edge technology to build the brands of tomorrow.
In each episode, we sit down with trailblazing women who are not just embracing AI—they’re unapologetically ensuring a place at the table in leveraging AI to redefine their industries, spark innovation, and elevate their businesses. Whether you're a seasoned entrepreneur or just starting your journey, Empowered by AI delivers real talk and actionable insights from women who have been where you are, tackled the challenges, and demanded that AI be a tool for women’s progress.
This isn’t just a tech podcast—it’s a platform for women looking for like-minded collaboration and support to build standout brands, gain clarity on how AI serves their strategy, and discover the tools to take their businesses to the next level. We dive deep into topics like AI-enhanced storytelling, using AI to streamline and scale, and the future of creativity in a world where technology is rewriting the rules.
Join us for:
Conversations with women leaders at the forefront of AI and entrepreneurship.
Practical advice on how to integrate AI into your business, even if you’re not a tech expert.
The latest AI tools and resources you can use to build a brand that stands out.
Empowering stories from women who are balancing the demands of running a business with navigating the world of AI.
Each episode is packed with actionable takeaways that you can put into practice right away, whether you’re automating your workflows, enhancing your visual branding, or discovering the next big AI tool that will give your business a competitive edge.
We’ll talk about:
How AI and creativity collide to drive innovation.
The real-life stories of women paving the way in AI, who prove that you don’t need a tech background to master the future.
How AI can help you build a strong, memorable brand.
The AI tools every entrepreneur should have in their toolkit.
The power of mentorship, community, and women supporting women in the AI space.
Our goal? To empower you with the knowledge and tools to embrace AI confidently—no tech degree required—and inspire you with the voices of women who are actively participating in shaping the future of AI - all so we can collaboratively create AI-driven solutions that empower you to transform your business into something that not only thrives but leads the way in your industry.
Ready to take your business to the next level? Tune in, get inspired, and learn how to use AI to amplify your creativity, streamline your processes, and build a brand that’s not just innovative, but unstoppable.
And every episode ends with the same question to our amazing guests: What’s next?
Empowered by AI is more than just a podcast—it’s your community, your resource, and your weekly dose of inspiration to become a leader in the future of entrepreneurship.
Hit subscribe, and let’s transform your business together!

About your host

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Michelle Muncy-Silva